What Would It Take?

I was part of a coaching group here locally for awhile about a year ago.  I found some old notes I had taken and one thing in particular that I found is something I’ve always tried to keep in mind since learning it back then.

It has to do with “powerful thinking” for lack of a better way to put it.  No, I’m not going to go get all Tony Robins on you, but I think this was a really useful way of thinking about those problems, goals or other situations that always seem to come our way.

When faced with such a challenge, ask yourself one simple question:

What Would It Take?

Want to have a list of 10,000 subscribers?  What would it take?  Then keep asking yourself that question until you can get down to some actionable steps you can take to help you reach that goal.

Using the list of 10,000 subscribers as an example, what would it take?:

  • That would take roughly 833 new members added to your list each month (about 27 per day)
  • What would it take to get 27 signups per day?  A viral special report that people can distribute?  A low-cost report they can sell and earn money from while you get the optin?  Daily blog comments on high-traffic sites related to your blog (you DO have a blog don’t you?)?  An interview between you and someone that already has a large list where you collect the optins?

Need to make $5000 a month to quit your job?  What would it take?

  • 3 products @ $55 each and selling roughly 1 of each per day.  Okay, so what would that take?
    • Deciding on a market where you could offer 3 such products at that price and testing the market
    • Creating the products,sales pages, blog
    • Promoting those products, building traffic, increasing conversions, adding backend offers, and so on
    • etc.
  • 200 newsletter subscribers @ $25/month each (or hey, why not 25 subscribers @ $200/month)
    • Market selection
    • Content creation…content with enough value to warrant the $25 (or$200) fee
    • List building (because more than likely only a percentage of people on the list will sign up)
    • etc.

Okay, you probably get it by now.

But notice the question is “What Would it Take” not “Can This Be Done”.

It’s assumptive in it’s wording – that whatever you’re considering actually CAN be done and that it’s just a matter of figuring out the pieces of the puzzle.

And notice that it’s not “What Would I Need to Do”…you might need to rely on others to help you with some of the things you come up with.

If you have a goal you’re shooting for and you know where you are right now, the answers to the “What Would it Take” exercise help you bridge the gap  between point A and point B.

So when you stop and think about it, “What Would it Take”  is a very powerful question.

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